ROI Calculator
How much revenue is buried in your CRM?
A transparent, conservative funnel calibrated on Conversica, Drift, and SalesLoft benchmarks. We show you the math, not just the number.
Industry benchmarks applied automatically for Auto Dealerships:
Engagement 10% · Opportunity 15% · Close 22%
Dormant share: 40% of total CRM (contacts not touched in 90+ days)
Enter your numbers and click Calculate.
Your 90-day pipeline range appears here.
Where our numbers come from
- Conversica AI: published SMB case studies show $200K-$500K incremental annual pipeline.
- Drift Conversational AI: typical 10-30% pipeline lift.
- HubSpot research: nurtured leads convert at a 50% higher rate.
- SalesLoft customer data: $200K-$500K added pipeline per AI-assisted rep, per year.
We model our estimates on the conservative end of these benchmarks. If your CRM is exceptionally clean or your industry sees above-average reactivation, your actual results may exceed the range shown.
These numbers are projections based on published benchmarks from Conversica, Drift, and SalesLoft. The range is intentionally wide because CRM quality varies dramatically business-to-business. A 5,000-contact CRM with verified, well-tagged data can outperform a 50,000-contact CRM that's gone untouched for years. The free CRM audit is how we narrow this range to your specific projection.
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